So you have made the decision that you want to start a home based business. You are not alone as thousands of entrepreneurial minded individuals have traveled down this same road in recent years. But making the decision is only the first step in a difficult process. Unfortunately, much of the information that you will need to be successful was not taught to you in school and without it, you may have some difficulty. The good news is that there are sources and mentors out there that can direct you, and the cost is far less than a college degree. In a recent article that I read online, I found a list of the best rated home based businesses. Interestingly enough, most of them required specific skills that the majority of people do not have, and the article failed to mention an absolute essential: marketing ability. Without this, your home based business is probably doomed to fail. We’ll address it later in this article.First, here are some of the best rated home based businesses (or at least some of the most common):Cosmetic Sales
Online Retail Store
Multi-level Marketing
Medical Transcriptionist
Website Design
Resume Writing
Administrative/Secretarial WorkAs you can quickly see, you will need to have a specific skill set in order to do any of these. But even if you already have the ability, you will need to find ways of getting your name, website, and info out to a large number of people if you truly want to become profitable. The interesting aspect of this, however, is that so many people fair to consider their marketing plan until it is almost too late. By then, they are most often broke, discouraged, and ready to start looking for a regular “job”. Trust me that if your marketing plan includes paying out hundreds of dollars every month to a company that promises they’ll get you to page one of Google, you might already be on your way down a treacherous road with no pot of gold at the end.Now I will let you in on a big secret; one that can earn you financial freedom if you embrace it. If you are reading this article, it is a given that you are looking for a home based business and you probably are smart enough to realize that there are thousands, if not even millions, of people worldwide wanting the same thing. Can you now think of one thing that they ALL need but very few of them actually have? Hint: I already told you the answer. Go ahead, say it out loud. “They need marketing education!” Excellent, that’s the ticket.So, it goes without saying what the #1 best rated home based business really should be- educating others on how to effectively market their product or service. When your business is providing this to other businesses, then not only are you helping yourself, you are helping a countless number of others realize their dream. Now that’s a win-win and something that is truly recession-proof. Hey, we already know that you will probably need to develop some new skills in order to be successful, so why not develop abilities that everyone needs and very few actually possess. How do you do that? You need to find a mentor. There are companies out there that will teach you everything you need to know. They will train you, answer questions, and guide you. In fact, you can learn from people who have already achieved a level of success. You can leverage the information you learn to develop your own company while you help others to become more profitable at the same time. Over time, you can employ this knowledge with any traditional or home based business that you undertake, assuring yourself that any venture will become more profitable and stable. You will need to budget for this training, as it will not be free, but its value is immeasurable. As I always say, “If you think education is expensive, then try ignorance.” I have seen way too many home based businesses fail. Don’t become a statistic. Some mentoring companies, such as the one I belong to, will also allow you to take them for a test drive and get a feel for what they offer. Don’t be afraid to ask questions and get on the phone and talk to a company representative. This type of networking relationship could catapult you to financial freedom. It’s never to late or too soon to begin. Carpe Diem!